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Email Marketing Manager - Danat


شير غير مستقبل حد

We are seeking an Email Marketing Manager who will plan daily, weekly, and monthly email schedule and content



KEY RESPONSIBILITIES



- Consistently track and improve open rate, deliverability rate, click throughs, list growth, and email metrics

- Keep track of our IP address reputation and Sender Score

- Coordinate with the Online marketing team on needed integrations with ESP API’s

- Track volume of sends in order to ensure consistency and organic send rates

- Collaborate with marketing channel managers (social media, PPC, etc) to optimize promos across multiple channels and the website

- Minimize subscriber opt-out rate via monitoring and testing

- Test multiple email aspects such as subject lines, templates, calls-to-action, time/day sent, and links

- Manage communication with Product and Marketing teams for email campaigns and messaging

- Ensure our SenderScore is maintained and kept consistently high

- Periodically clean up email list and maintain list hygiene of the email subscriber base, while observing privacy and opt-in/out standards

- Experience with MailChimp, AWeber, ExactTarget, or other top ESP’s

- Segment user groups and customers based on user patterns and behaviors

- Send emails that are coordinated with promotional efforts and planned offers

- Email template creation, testing, and periodic updating

- Final proofing of content in all outbound email campaigns

- Work with channel managers to create specialized content for specific topics and areas of focus

- Setup and maintenance of Google Analytics tracking for email performance through to click-through to on-site content



What's in it for you:

- Awesome Comprehensive Benefits for you and your family!

- Competitive salary

- Work on an internationally used product

- Join an excited and results oriented team!!


Job Details


























Date Posted: 2013-07-01
Job Location: Cairo, Egypt
Job Role: Marketing/PR
Company Industry: Marketing
Joining Date: 2013-07-15


Preferred Candidate










Career Level: Mid Career


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July 01, 2013 at 05:53PM


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